A reason to look forward

Challenges & rewards.

Small, playful prompts and club moments that make each month feel special.

Member rewards

Small celebrations for being part of Bella's Club.

VIP cards

A home for future VIP cards and member-only surprises.

Birthday surprises

A thoughtful extra for eligible club members.

Exclusive goodies

Special products and limited-edition treats.

Monthly challenges

Fresh activities to try together, month after month.

This month's playful prompt

Make a tiny discovery together.

Challenges can be wonderfully simple: explore a new texture, complete a sensory experiment, tell someone how you feel or try a gentle change to the routine.

Each challenge is optional and designed to celebrate effort, curiosity and communication.

Cookie says…“Notice one thing today that makes you feel calm, curious or cheerful.”There are no scores and no failures—just moments to explore.